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ScaleFieldLab

Free tool

Social media image resizer & sizes 2026

Instagram posts work best at 1080 × 1350 (4:5), Stories, Reels and TikTok at 1080 × 1920 (9:16) and link previews at 1200 × 630. Resize one image to all of them at once, in your browser.

  • Free
  • No sign-up
  • Runs in your browser
Sizes (3 selected)

Sizes as of October 2026. Platforms change them: check before a big campaign.

Output settingsCrop to fill · JPEG 85%
OutputEach preview can also switch between crop and pad
Shape
#ffffff
File type

Best for photos.

Your images

Choose an image to see previews.

  • Instagram: Post (portrait)

    1080 × 1350 · 4:5

    Crop or pad Instagram Post (portrait)
  • Instagram: Story & Reel cover

    1080 × 1920 · 9:16

    Crop or pad Instagram Story & Reel cover
  • Website: Link preview (Open Graph)

    1200 × 630 · 1.91:1

    Crop or pad Website Link preview (Open Graph)

Platform sizes used
Fill (crop)
Scale = max(target width ÷ image width, target height ÷ image height), then crop around the focal point
Fit (pad)
Scale = min(target width ÷ image width, target height ÷ image height), then pad with your colour
Stories safe zone (Meta)
Keep text out of the top 14%, bottom 35% and 6% each side

Sizes as of October 2026, from Meta, LinkedIn, YouTube, Google and TikTok help pages. Images are processed with your browser’s canvas and never uploaded.

Choose an imageResults

What are the social media image sizes for 2026?

These are the sizes the resizer exports, following each platform’s own guidance where one exists.

Social media image sizes (as of October 2026)
Platform and placementSize (px)RatioNote
Instagram: Post (portrait)1080 × 13504:5Best default for the feed: takes the most screen space.
Instagram: Post (square)1080 × 10801:1Classic square post.
Instagram: Post (3:4, matches grid)1080 × 14403:4Matches the 3:4 profile grid tiles introduced in 2025.
Instagram: Story & Reel cover1080 × 19209:16Keep text out of the top 14% and bottom 35%.
Facebook: Feed post1080 × 13504:5Same shape as Instagram portrait.
Meta ads: Feed ad (high-res)1440 × 18004:5Meta’s current recommended resolution for feed image ads.
Meta ads: Stories & Reels ad (high-res)1440 × 25609:16Meta’s current recommended resolution for Stories image ads.
LinkedIn: Post / ad (square)1200 × 12001:1Works well in the mobile feed.
LinkedIn: Post / ad (landscape)1200 × 6281.91:1Standard link-style image.
LinkedIn: Ad (vertical)720 × 9004:5LinkedIn’s recommended vertical ad size, mobile only.
X: Post / ad (square)1200 × 12001:1Square image ad or post.
X: Post / ad (landscape)1200 × 6281.91:1Landscape image ad or post.
YouTube: Video thumbnail1280 × 72016:9Minimum width 640px; keep under 2 MB for mobile uploads.
TikTok: Video cover / full screen1080 × 19209:16Leave room for the caption and buttons on the right.
Google Business Profile: Photo720 × 7201:1Google’s recommended size; JPG or PNG, 10 KB–5 MB.
WhatsApp: Status1080 × 19209:16Full-screen vertical, like Stories.
Website: Link preview (Open Graph)1200 × 6301.91:1Used by WhatsApp, LinkedIn, Facebook and Slack link previews.

Which shape should you design for first?

Get the shape right and size matters less: platforms scale big images down, but they crop the wrong shape. On phones, taller shapes fill more of the screen.

  • 4:5 (portrait): the default for Instagram and Facebook feed posts and Meta feed ads.
  • 3:4: the shape of Instagram’s profile grid since 2025. 4:5 posts lose a thin strip at the sides there.
  • 9:16 (full screen): Stories, Reels, TikTok, YouTube Shorts and WhatsApp Status.
  • 1:1 (square): safe everywhere, never the biggest. Google Business Profile, LinkedIn and X.
  • 1.91:1 and 16:9 (landscape): link previews, LinkedIn and X link images, and YouTube thumbnails.

What are the safe zones for Stories and Reels?

Full-screen formats cover the top with the profile name and the bottom with captions and buttons. Meta recommends keeping text, logos and key details out of these areas on Stories ads.

Meta Stories safe zone on a 1080 × 1920 image
AreaKeep clearPixels
Top14%about 270 px
Bottom35%about 670 px
Each side6%about 65 px
Safe area leftThe middle of the frameabout 950 × 980 px

TikTok and YouTube Shorts add buttons down the right-hand side too. Keep headlines and logos in the middle and one 9:16 image works across all of them.

Should you crop or pad, and which format should you export?

Platforms re-compress every upload, so exporting at the exact size and the right format keeps images sharper.

Resizer settings and when to use them
SettingBest forTip
Fill (crop)PhotosSet the focal point on the face or product so it stays in
Fit (pad)Logos, product shots on plain backgrounds, text near the edgePick a pad colour that matches the background
JPEGPhotosQuality 80–90% looks the same as 100% at a fraction of the file size
PNGSharp text, logos and flat coloursUse it for anything that must stay crisp

Neither fixes a bad shape

A wide banner cropped to 9:16 loses most of its content. For important campaigns, design each shape separately.

Need a steady supply of creative in every size, in English and Arabic? That is part of our digital marketing service.

FAQ

Image size questions, answered

Next step

Need the creative, not just the sizes?

Book a free 30-minute intro call: we plan, design and test social and ad creative in English and Arabic for brands across the UAE and GCC.